Leading Webcam Eye Tracking Insights Platform
See User Engagement in Real-Time
With EyesDecide you can watch instant replays of your target audience visually exploring interactive content, generate aggregate heatmaps from demographically filtered participants, and analyse how different subgroups look and interact with different versions of your designs and content.
Optimize Your Design
Unlock the ‘why’ beneath your customers’ behaviour. Whether you're testing the effectiveness of promotional material, optimizing user experience, or boosting website conversions, EyesDecide helps you build better products that users will love.
One Platform, Many Uses
Designers
Test, validate, optimize designs
User Experience Pros
Create User-Friendly Products & Experiences
Marketers
Is your message cutting through?
Agencies
Win new clients – Deliver better products
Product Managers
User test concepts, wireframes and features
Market Researchers
Mass scale eye tracking is finally here
Fast & Affordable Eye Tracking Insights
Watch replays of your target audience the instant they complete the study. Advanced eye-gaze & mouse visualizations gets you inside users heads to understand why decisions are made. It’s fast, easy and affordable, enabling you test early and test often.
Analysis Tools for Powerful Insights
Use our aggregate statistical tools to analyse Areas of Interest (AOIs) and get objective comparisons of design variants. Use our Heatmap tools to visualise what attracts users attention... and what doesn’t. Take the guesswork out of your decision making and see what your users see, through their eyes.
Why More People Are Using Webcam Eye-Tracking
Traditional testing relies on making assumptions based on what users do, or asking them for narratives on what they think. Eye-tracking taps into biometric feedback at a deeper level, giving you a richer, more objective set of quantitative data. Record, replay and analyse the smallest details of their experience - sampling their perceptions with millisecond precision. EyesDecide's unique webcam eye-tracking solution removes all the old barriers to entry by delivering affordable and high-quality eye-tracking to any webcam enabled desktop or laptop device.
Usability & UX
Understand how users flow through your website and their engagement with each element
Advertising Effectiveness
Measure the visual impact of advertisements and which designs attract the most attention
Wireframes & Mockups
Test designs early in pre-production to provide hard evidence for design decisions
Product Packaging
Optimize your product design to stand out from your competition on the store shelf
